Shot for Tipsy Elves’ Summer 2025 collection, this campaign was all about embracing bold color, playful energy, and the brand’s signature sense of humor. While this type of lighthearted, costume-driven work is a bit outside of my usual commercial style, it was a refreshing opportunity to step into something more whimsical and fun.

Photographed in Southern California, the imagery was designed to capture the carefree spirit of summer and celebrate the over-the-top personality that makes Tipsy Elves stand out. Most importantly, it was a great reminder that some of the best shoots happen when you’re surrounded by talented people who know how to work hard and have a good time doing it.